Ten Commandments of Good Business
  1. A customer is the most important person in any business.
  2. A customer is not dependent on us; we are dependent on him/her.
  3. A customer is not an interruption of our business; he is the purpose of it.
  4. A customer does us a favour when he calls; we are not doing him a favour by serving him.
  5. A customer is part of our business, not an outsider.
  6. A customer is not a cold statistic; he is a. flesh and blood human being with feelings and emotions like our own.
  7. A customer is not someone to argue or match wits with.
  8. A customer is a person who brings us his wants and it is our job to fulfill those wants.
  9. A customer is the fellow who makes it possible to pay our salaries, whether we are a warehouse worker, truck driver, office employee, salesperson or a manager.
  10. A customer is the lifeblood of this very business.